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Executive Track


Doing Business in Different Regions of the Globe: 5 Ways to Make It Happen

Wednesday, April 23 8:30 AM - 9:20 AM
Room: Ballroom 3
If your organization has not thought about moving into international waters yet, you are already a step behind from your competition. If you want to learn how to plan better and how to maximize your chances for international success, this session is a must. This session is designed to help you identify the biggest opportunities and challenges when designing and implementing a global strategy. Attendees will walk away with a preliminary game plan to expand your global reach in Asia Pacific, Europe, and Latin America among others. It will also highlight the differences in shipping practices worldwide and what the international consumer is looking for when shopping online such as simplicity, reliability, and speed.
Below is our panelist - more to be announced.

Speakers:

Michael Lamia, Vice President, Global Network Operations, Ecommerce, Pitney Bowes
 
Scott Shepherd, President, Pro Golf South
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Meeting the Challenges of Smaller Operations

Wednesday, April 23 11:25 AM - 12:15 PM
Room: Ballroom 3
This session is perfect for those with sales of less than $10 million, or anyone interested in how to do more with less. Whether you’re in the startup phase or ready for the next big push, planning for growth while controlling costs is no easy task. You strive to exceed customer expectations and maintain a healthy profit, but your resources are often limited. You don’t have a cavernous warehouse or automated shipping lines, but you can still compete with your bigger competitors, and even surpass them with higher levels of service and customer satisfaction. This session will present numerous examples of ways to save costs and provide superior customer service. These will include tips on maximizing your IT resources, increasing customer loyalty, standardizing your procedures, negotiating with vendors, empowering your employees, planning for seasonal spikes, and more. Come learn why bigger is not always better!

Speaker:

Dave Kravetz, Co-Founder, Fairytale Brownies
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Executive Forum: Companies Over $20 Million in Sales

Wednesday, April 23 2:00 PM - 2:50 PM
Room: Ballroom 3
How do you become efficient and respond to continual operational challenges? Here’s a great way to exchange ideas and get answers to your questions with your executive “peers.” This is not a speech but an exchange between panelists from the industry and the audience on the challenges they see in their companies and the solutions that they have put in place to combat those issues. We have developed a list of “starter” questions and topics to help the discussions along.
Come and share with your peers on what’s working for you, and find out more about the potential solutions that you are considering:

• Same-day shipping threat from Amazon.com and others
• Achieving a balance with marketing on free shipping strategies
• Building a multi-DC fulfillment model to reduce shipping costs and provide high level of service
• Reducing LTL/TL, UPS, and FedEx freight costs
• Best expense saving and productivity ideas in the industry
• Best of Breed versus ERP systems
• Best practices that you can implement to improve your Supply Chain
• Operating efficiently in multiple selling channels (direct, wholesale, brick & mortar stores)
• Is 3rd Party Fulfillment (3PF) right for your business?

Moderator:

Curt Barry, Founder and Chairman, F. Curtis Barry & Company

Panelists:

Mark Desrosiers, Director, Distribution, S&S Worldwide, Inc.
 
Ronnie Ransome, Vice President, Fulfillment Operations, Eckler's Industries Inc.
 
Erik Caldwell, Former Senior Vice President, Logistics and Supply Chain, Hudson's Bay Company
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Characteristics of Successful Start Up Operations

Wednesday, April 23 3:40 PM - 4:30 PM
Room: Ballroom 3
Many of today's hottest ecommerce companies were start-ups just a short time ago. How can you set up your operation for success? Whether you use a third party or manage you own fulfillment operation, this session is a must. After this 50 min session, you'll have a better understanding of how to avoid some common mistakes and learn to position your operation as a strategic asset in your organization.

Speaker:

Anthony Vicars, Vice President of Operations, Framebridge
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Guide to Launching a New Fulfillment Center

Thursday, April 24 8:45 AM - 9:35 AM
Room: Ballroom 3
How big? Where should it be? Which technologies? What are the costs? How much should each cost? What incentives will the state and local economic development organizations offer? How does it all come together? Which site is best?
These are questions that must be answered to plan, locate, and negotiate the site and facility for a new fulfillment center. A best of breed approach to planning a fulfillment center, finding the best location, gaining the most economic incentives, and negotiating the best deal will be presented by the project team for a major multichannel retailer who is currently implementing a new fulfillment center. Learn the methods to calculate the size of the facility, determine the general location, locate potential sites, analyze candidate sites, define and negotiate economic incentives available, gather real estate proposals, and assimilate the results to demystify the best new fulfillment center for any organization.

Panelists:

Sandy Stephens, Principal, Johnson Stephens Consulting
 
Brad Struck, Executive Vice President, E. Smith Realty Partners
 
Leslie Rubin, President, Rubin Advisors
 
Jim Rawlins, Senior Vice President, Distribution & Logistics, The Bon-Ton Stores
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International Fraud

Wednesday, April 23 3:40 PM - 4:30 PM
Room: Ballroom 2
Expanding internationally is a natural evolution for companies doing business online and should be encouraged.
As companies plan for moving across borders to grow their businesses, several issues creep up that may not be top-of-mind and yet are vital to the overall success of selling internationally. One of those issues is fraud. It’s a topic that normally gets addressed after problems occur, but that is simply too late. When fraud hits, especially when it involves crossing international borders, it hits hard and is much more difficult to reign in. The better choice is to plan for and have systems in place to stop fraud at the virtual door and keep it from negatively affecting a company’s’ efforts to expand abroad. We sometimes refer to it as the “fraud firewall.”
This presentation will present best practices information and review a case study to bring the point home.
Below are our panelists - more to be announced.

Speakers:

Don Bush, VP Marketing, Kount Inc.
 
Jeremiah VanderMolin, Director, Customer Relations, HealthDesigns.com
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Crossing Borders - Creating Your Global DTC Distribution Plan

Thursday, April 24 10:15 AM - 11:05 AM
Room: Ballroom 3
Come and hear how to manage the operations of your growing global business – or the global business that your company is about to get into. Whether your company is getting its feet wet selling and fulfilling globally on Amazon, or you are considering a fulfillment center in Europe, we’ll talk about how companies are serving customers in other countries. We’ll cover the most popular countries and discuss outsourcing, partnering, vendors, delivery, facilities and going it alone. We’ll also discuss how customer expectations differ, how to communicate with language barriers, and how to create the customer experience and build the brand that you want.

Panelists:

James Reid, Vice President of Distribution, QVC
 
Trey Dean, Manager of DTC Operations, Express
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Executive Forum: Companies Under $20 Million in Sales

Thursday, April 24 11:20 AM - 12:10 PM
Room: Ballroom 3
How do you become efficient and respond to continual operational challenges? Here’s a great way to exchange ideas and get answers to your questions with your executive “peers.” This is not a speech, but an exchange between panelists from the industry and the audience on the challenges they see in their companies and the solutions that they have put in place to combat those issues. We have developed a list of “starter” questions and topics to help the discussions along.
Come and share with your peers on what’s working for you, and find out more about the potential solutions that you are considering:

• Same-day shipping threat from Amazon.com and others
• Achieving a balance with marketing on free shipping strategies
• Reducing LTL/TL, UPS, and FedEx freight costs
• Best expense saving ideas in the industry
• Selecting ERP and OMS
• What are the “cornerstones” I need to adopt to be efficient?
• Is 3rd Party Fulfillment (3PF) right for your business?

YOU MUST PRE-REGISTER FOR THIS FORUM. THERE IS NO EXTRA COST, BUT ONLY ONE PERSON PER COMPANY IS ALLOWED - AND YOU MUST BE THE TOP OPERATIONS EXECUTIVE TO REGISTER.
Panelists to be announced.

Moderator:

Curt Barry, Founder and Chairman, F. Curtis Barry & Company

Panelists:

Dave Kravetz, Co-Founder, Fairytale Brownies
 
Keith Kirssin, President, BoxInBoxOut, LLC
 
Ashley Kohnen, Co-owner, COO, LEM Products
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Best Ways of Choosing Core Technologies for the Long Haul

Thursday, April 24 2:15 PM - 3:05 PM
Room: Ballroom 3
Ecommerce and order management technologies are changing faster than ever. How to do you decide on the components in your technology mix? Which technologies are the best bet? Is the best of breed strategy better than an end to end solution? The correct timing and choices of investments are tricky – how do you make sure that you buy technology that will last? We'll share best practices in purchasing technology, and how to evaluate whether your purchase will continue to be relevant and flexible as new technologies become available. How many systems integrations make sense? Who should be involved in selection of technologies? How important is the training that technology vendors have available? Bring your questions and discuss before you spend your money on technology that's outdated before it's implemented.

Speakers:

Ernie Schell, Executive Director, Marketing System Analysis
 
Michael Sonier, Head of Product Marketing, Radial
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What You Have Told Us - State of Operations 2014

Thursday, April 24 4:45 PM - 5:30 PM
Room: Ballroom 3
Big challenges face B2B and B2C merchants as they try to keep up with the always-connected customer. As a result, around-the-clock direct-to customer activity has made fulfillment and contact centers even busier. As behind-the-scenes activity increases, merchants are doing their best to keep their processes flowing. Based on Multichannel Merchant’s MCM Outlook 2014 report and executive summaries on Fulfillment and Shipping and Delivery, in this session moderated session merchants will discuss a wide array of topics from same day delivery to warehouse productivity to customer experience.
Below is our moderator and panelists, more to be announced.

Moderator:

Kevon Hills, Senior Vice President, Operations and Insights, StellaService

Panelists:

Mark Desrosiers, Director, Distribution, S&S Worldwide, Inc.
 
Ian MacDonald, eCommerce Manager, Silver Star Brands
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